Honesty, First.
Posted on | March 25, 2009 | 1 Comment
A cardinal rule for business is to be honest about what you can and will deliver.
It’s seductively simple to promise the world: Just buy my product or service, and your life will improve, the air will be cleaner, the birds will sing more sweetly. For example, Gillikin Consulting is in the business, to some degree, of online-presence management.
But we don’t do everything. Want a slick Flash site? Go elsewhere — that’s not our forte. Nor is a slick shopping-cart site. That’s why it’s critical for business reps and potential clients alike to be explicit about expectations before putting ink to contract.
Of course, if you want strategies for maximizing your use of Web-based resources, or want to deploy a simple-to-use content-management system for your company or non-profit, by all means — we’ll take your money. We can do that.
Any person who presumes to act like he has all the answers, usually has fewer answers and less integrity than the businessperson who says, truthfully: “I can’t do that for you, but let me connect you with someone who can.”
A reputation for dishonesty, once established, is very hard to overcome.
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September 9th, 2009 @ 10:46 am
Hi! I was surfing and found your blog post… nice! I love your blog.
Cheers! Sandra. R.